On Friday, March 20, music site Bandcamp waived its revenue share for all sales through its website. When Bandcamp announced that it would take this step, COVID-19 had only begun to upend the music industry’s fragile economic ecosystem—the first wave of Chicago concert cancellations, for instance, had arrived in mid-March. Bandcamp’s gesture was hardly enough to make everyone solvent, but it did help many independent artists and labels who use its services—not least because the surrounding surge of publicity encouraged fans to target that Friday with their purchases. Bandcamp rang up $4.3 million in sales for digital music and physical merchandise, 15 times its ordinary Friday numbers.
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